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Manoella Guennes Tavares de Oliveira completed her Bachelor's degree in Administration (with an emphasis on Fashion Marketing) (2014) from the University of Pernambuco and her Bachelor's degree in Design (2014) from the Federal University of Pernambuco. Participate of Science without Borders programme, funded by CNPq (Brazil), when she completed a Sandwich Degree in Printed Textile Design at the University of East London. She completed her Master's in Design (2020) at the Federal University of Pernambuco, where she investigated digital transformation in the Textile and Clothing Industry. Since October/2020, she has been a student in Fashion Design doctoral programme at the University of Minho (School of Engineering/Centre for Textile Science and Technology) and University of Beira Interior, researching emerging materials and technologies for the design of intelligent and interactive printed textiles. She works and is interested in the areas of Fashion and Textile Design, Surface Design, New Textile Printing Technologies, Interfaces between Fashion Design and Technologies, Digital Textile Printing, Dynamic Prints, Interaction, User Experience, Strategic Design, Textile Design Business, Industry 4.0, Digital Transformation, New Economies, with publications in articles. She participated in academic and professional events throughout her career, nationally and internationally.
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Identification

Personal identification

Full name
Manoella Guennes Tavares de Oliveira

Citation names

  • Oliveira, Manoella

Author identifiers

Ciência ID
B612-C7A9-8B36
ORCID iD
0000-0002-0950-4745

Knowledge fields

  • Humanities - Arts - Architectural design

Languages

Language Speaking Reading Writing Listening Peer-review
Portuguese (Mother tongue)
English Advanced (C1) Advanced (C1) Advanced (C1) Advanced (C1) Advanced (C1)
Spanish; Castilian Intermediate (B1) Intermediate (B1) Intermediate (B1) Intermediate (B1) Intermediate (B1)
Education
Degree Classification
2020/10/06 - 2026/07
Ongoing
 Fashion Design (Doutoramento)
Major in Smart Textiles and
Universidade do Minho Escola de Engenharia, Portugal
"Expected title: "Smart printed textile design and the creation of symbolic value through emotional experience"." (THESIS/DISSERTATION)
2017/08 - 2020/02
Concluded
 Design (Master)
Major in Information Design
Universidade Federal de Pernambuco Centro de Artes e Comunicação, Brazil
"Information Design in the construction of an e-commerce of prints for the Textile and Clothing Industry" (THESIS/DISSERTATION)
 A
2009/08 - 2014/12
Concluded
 Design (Bachelor)
Major in Textile Design
Universidade Federal de Pernambuco, Brazil
"Thinking and printing: Relationships between Surface Design and Design Thinking for innovation in the Textile Industry." (THESIS/DISSERTATION)
 9.46
2009/08 - 2014/12
Concluded
 Administration (with an emphasis on Fashion Marketing) (Bachelor)
Major in Fashion Business Management
Universidade de Pernambuco, Brazil
"Phytoplankton - Estamparia Criativa (Business Plan)" (THESIS/DISSERTATION)
2013/01 - 2014/01
Concluded
 Printed Textile Design (Outros)
Major in Design Têxtil
University of East London, United Kingdom
Affiliation

Other Careers

Category
Host institution 		Employer
2010/01 - 2019/02 Assistente Técnico (Assistente Técnico) Secretaria de Educação de Pernambuco, Brazil
Escola José Carlos Florêncio, Brazil
2013/02 - 2014/01 Assistente Técnico (Assistente Técnico) FabPad - Digital Printing Bureau, United Kingdom
University of East London, United Kingdom

Others

Category
Host institution 		Employer
2022/11/01 - Current PhD Scholarship Fundação para a Ciência e a Tecnologia, Portugal
Universidade do Minho Centro de Ciência e Tecnologia Têxtil, Portugal
2017/05 - 2019/05 Entrepreneur EstampaFair - GUENNES & FERREIRA LDA, Portugal
Câmara Municipal de Santo Tirso, Portugal
2015/10 - 2018/10 Entrepreneur Phytoplankton - Estamparia Criativa, Brazil
Porto Digital - Armazém da Criatividade, Brazil
2017/06 - 2018/02 Teacher (Creative Economy) Serviço Nacional de Aprendizagem do Transporte - SENAT Caruaru, Brazil
Serviço Nacional de Aprendizagem do Transporte - SENAT Caruaru, Brazil
2013/02 - 2014/01 Designer Gather no Moss - Design Studio, United Kingdom
University of East London, United Kingdom
Outputs

Publications

Book chapter
  1. Manoella Oliveira; Maria Alice Rocha; Flávia Nóbrega. "Digital Transformation in the Purchase of Print and Pattern Designs in the Textile and Apparel Industry". 2023.
    10.1007/978-3-031-16773-7_41
  2. Manoella Oliveira; Joana Cunha; Isabel Cabral. "ARTILES: Augmented Reality in Textile Patterns Inspired by Portuguese Tiles". 2023.
    10.1007/978-3-031-16773-7_67
  3. Oliveira, Manoella Guennes Tavares de; Rocha, Maria Alice Vasconcelos; Nóbrega, Flávia Zimmerle. "O Design da Informação em um E-Commerce de Estampas para a Indústria Têxtil e de Confecções: Proposta de Wireframes de Duas Páginas a Partir da Hierarquia da Informação". In [in] formar novos sentidos – Vol. 3, edited by Ranoya, Guilherme; Coutinho, Solange Galvão; Miranda, Eva Rolim, 96-117. Recife, Brazil: Editora Blucher, 2022.
    Published • 10.5151/9786555502183-04
  4. Laís Regina Pontes Rabelo; Manoella Guennes Tavares de Oliveira. "Responsabilidade Social Empresarial: Uma análise da empresa Avil no APL de Confecção do Agreste de Pernambuco". In Sustentabilidade e Responsabilidade Social, edited by José Henrique Porto Silveira, 194-203. Belo Horizonte, Brazil: Poisson, 2017.
    Published • 10.5935/978-85-93729-09-6.2017B001
Conference abstract
  1. Oliveira, Manoella; Almeida, Roberta; Rocha, Maria Alice. "Padronização estética, tendências e consumo através das redes sociais: Caso Apartamento 33". Paper presented in 14º Colóquio de Moda - 11ª Edição Internacional, Curitiba, 2018.
    Published
Conference paper
  1. Oliveira, Manoella; Castillo, Leonardo; Dantas, Ney. "Eu Aceito – Eu Ofereço: Insights para o desenvolvimento de um artefato digital para inovação social através da economia colaborativa". Paper presented in 13º Congresso Pesquisa & Desenvolvimento em Design, Joinville, 2018.
    Published
  2. Oliveira, Manoella; Rabelo, Laís. "Responsabilidade Social Empresarial: Uma análise da empresa Avil no APL de Confecção do Agreste de Pernambuco". Paper presented in Congresso Internacional de Administração, Natal, 2016.
    Published
  3. Oliveira, Manoella; Alves, Rosiane. "De onde vem a moda: Relações de influência de um fenômeno sociocultural no Brasil". Paper presented in 8º Colóquio de Moda - 5ª Edição Internacional, Rio de Janeiro, 2012.
    Published
Conference poster
  1. Oliveira, Manoella; Cabral, Glenda Gomes. "Pensando e estampando: Relações entre o design de superfície e o design thinking para inovação na indústria têxtil". Paper presented in Congresso Internacional de Moda e Design - CIMODE, 2016.
Thesis / Dissertation
  1. "O design da informação na construção de um e-commerce de estampas para empresas têxteis e de confecções". Master, Universidade Federal de Pernambuco, 2020. https://repositorio.ufpe.br/handle/123456789/37830.
  2. "Pensando e estampando: relações entre o design de superfície e o design thinking para inovação na indústria têxtil.". Degree, Universidade Federal de Pernambuco, 2015. https://repositorio.ufpe.br/handle/123456789/31438.
  3. "PHYTOPLANKTON - Estamparia Criativa (Plano de Negócios)". Degree, Universidade de Pernambuco, 2014.

Artistic / Performance

Visual artwork
  1. Oliveira, Manoella. Collection "Mulher da Vida, Mulher Divina" - Passarela Fenearte 2011.
  2. Oliveira, Manoella. Collection "Cintura Fina" - Passarela Fenearte 2012.
  3. Oliveira, Manoella. Collection "O Contador de Histórias e Memórias de Natureza" - Passarela Fenearte 2014.
  4. Oliveira, Manoella. Collection "Restos Digitais" - Passarela Fenearte 2012.
  5. Oliveira, Manoella. Collection "Pernambuco Sustentável" - Ativistas da Moda 2011.
  6. Oliveira, Manoella. Collection "Evoé Nabuco" - Passarela RecBeat 2011.
  7. Oliveira, Manoella. Collection "Connections" - CREATEX - Textile Heritage Inspiring Creatives 2019.
Activities

Oral presentation

Presentation title Event name
Host (Event location)
2018/09/07 Oral presentation of the article "I accept - I offer: Insights for developing a digital artifact for social innovation through the collaborative economy" 13º Congresso Pesquisa & Desenvolvimento em Design
Universidade da Região de Joinville - UNIVILLE (Joinville - SC, Brazil)
2012/09/19 Oral presentation of the article "Where does fashion come from: Relationships of influence of a socio-cultural phenomenon in Brazil" 8º Colóquio de Moda - 5ª Edição Internacional
SENAI CETIQT - Centro de Tecnologia da Indústria Química e Têxtil (Rio de Janeiro, Brazil)

Event participation

Activity description
Type of event 		Event name
Institution / Organization
2023/01/27 - 2027/01/27 Oral Communication - Thesis Project - 2C2T Seminars
Seminar
 2C2T Seminars
Universidade do Minho Centro de Ciência e Tecnologia Têxtil, Portugal
2024/01/30 - 2024/01/31 Poster Communication - Thesis Project - UMinho Research & Innovation Open Days
Seminar
 UMinho Research & Innovation Open Days
Universidade do Minho, Portugal
2023/03/29 - 2023/03/31 Participation (Audience Member) - Design Principles and Practices 2023
Conference
 Design Principles and Practices 2023
Common Ground Research Networks, United States
2019/06/27 - 2019/10/03 Creative Residency - CREATEX Project (Santo Tirso/Portugal)
Other
 CREATEX Project - Textile Heritage Inspiring Creatives
Câmara Municipal de Santo Tirso, Portugal

Universidade do Minho - Campus de Azurém, Portugal

Creative Europe Programme of the European Union, Belgium
2019/09/09 - 2019/09/13 Creative Residency - CREATEX Project (Borås/Suécia)
Other
 CREATEX Project - Textile Heritage Inspiring Creatives
Creative Europe Programme of the European Union, Belgium

Nordiska Textilakademin, Sweden
2018/08/03 - 2018/08/04 Lecture "New technologies for textile printing"
Seminar
 TRAMA - Seminários de Moda, Empreendedorismo, Tecnologia e Inovação
Espaço Garimpo, Brazil
2018/08/03 - 2018/08/04 Round Table "Product design based on new technologies"
Seminar
 TRAMA - Seminários de Moda, Empreendedorismo, Tecnologia e Inovação
Espaço Garimpo, Brazil
2018/04/21 - 2018/04/21 Workshop "Creative Textile Printing"
Other
 Dia Mundial da Criatividade
Organização das Nações Unidas, Brazil
2017/11/27 - 2017/11/30 Lecture "The real slideshow: How to use technology and design to facilitate teaching"
Meeting
 Jornada Pedagógica SENAT 2017
Serviço Social de Aprendizagem do Transporte - SENAT, Brazil
2017/11 - 2017/11 Lecture "Entrepreneurship X Surface Design: Does it match?"
Other
 Design Dia Caruaru
Universidade Federal de Pernambuco, Brazil
2016/07/16 - 2016/07/23 Lecture "Textile printing in the world of startups"
Meeting
 N Design - Encontro Nacional de Estudantes de Design
Instituto Federal de Educação Ciência e Tecnologia da Paraíba, Brazil
2015/10/26 - 2015/10/30 Lecture "Expanding ideas to generate innovations"
Other
 Semana Universitária de Pernambuco - SUPER
Universidade de Pernambuco, Brazil
2015/10/26 - 2015/10/30 Lecture "The business plan in the creative economy"
Other
 Semana Universitária de Pernambuco - SUPER
Universidade de Pernambuco, Brazil
2015/10/23 - 2015/10/25 Startup Weekend Caruaru
Other
 Startup Weekend Caruaru
Techstars Central LLC, United States

Course / Discipline taught

Academic session Degree Subject (Type) Institution / Organization
2019/04/08 - 2019/04/09 Workshop "Digital Textile Printing" - Marco Pernambucano da Moda - 16h Estamparia Digital" (Outros) Marco Pernambucano da Moda, Brazil
2019/03/21 - 2019/03/21 Workshop "Digital Textile Printing" - Evento Marco no Agreste - 8h Estamparia Digital (Outros) Marco Pernambucano da Moda, Brazil

Evaluation committee

Activity description
Role 		Institution / Organization Funding entity
2016/07/04 - 2016/07/11 Dissertation evaluation panel "Surface design: Collection of prints for children's pajamas" (Degree in Design - Federal University of Pernambuco)
Evaluator
 Universidade Federal de Pernambuco, Brazil
Distinctions

Award

2019 Ideas Competition - Santo Tirso EMPREENDE
Câmara Municipal de Santo Tirso, Portugal
2019 Young Designer - "CREATEX - Textile Heritage Inspiring Creatives"
Câmara Municipal de Santo Tirso, Portugal

Creative Europe Programme of the European Union, Belgium

Other distinction

2014 University Laureate
Universidade Federal de Pernambuco, Brazil