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JULIA VASCONCELOS FURTADO (julia.vasconcelos@ua.pt), Concluiu o(a) Doutoramento em Doctoral Programme in Marketing & Strategy em 2024/01/09 pela Universidade da Beira Interior (Portugal), Mestrado em Gestão em 2021/02/17 pelo(a) Universidade de Aveiro (Portugal), Master em Ciência Política em 2019/07/31 pelo(a) University of Saskatchewan College of Arts and Science (Canada), Postgraduate Certificate em MBA Executivo em Gestão Estratégica e Económica de Negócios em 2017/04/20 pelo(a) Fundação Getulio Vargas Escola de Economia de São Paulo (Brasil) e Bacharelado em Comunicação Social - Propaganda e Marketing em 2003/06/01 pelo(a) Escola Superior de Propaganda e Marketing (Brasil). É Investigadora no NECE - Research Center in Business Sciences @ UBI e Professor Auxiliar Convidado no(a) Universidade de Aveiro Escola Superior de Tecnologia e Gestão de Águeda. Publicou 2 artigos em revistas especializadas. Possui 2 capítulo(s) de livros. Participou em 4 evento(s). Participa e/ou participou como Bolseiro de Doutoramento em 1 projeto(s). No seu currículo Ciência Vitae os termos mais frequentes na contextualização da produção científica, tecnológica e artístico-cultural são: NFC; app; customer perception; mobile payment; mobile technology; payment restaurant; smartphone; smartphone payment; technology; gender parity initiatives; social dominance orientation; status threat; job satisfaction; organizational citizenship behavior; organizational commitment; affirmative action; marketing; management; strategy. Julia Vasconcelos Furtado (julia.vasconcelos@ua.pt) holds a Bachelor degree in Communication and Marketing by the ESPM – Escola Superior de Propaganda e Marketing (Brazil), an MBA in Strategic Management by FGV – Fundação Getúlio Vargas (Brazil), a Master of Arts in Political Studies by the University of Saskatchewan (Canada), and a Master Degree in Management - Marketing and International Business at the University of Aveiro (Portugal). With more than 15 years experience as Marketing professional in Brazil, holds a Ph.D. degree in Marketing and Strategy by the University of Beira Interior / University of Minho / University of Aveiro (Portugal), and developed and funded by FCT - Fundação para Ciência e Tecnologia. As an Assistant Professor at the Superior School of Technology and Management of Águeda (ESTGA - University of Aveiro, Portugal), lectures courses in Small and Medium Enterprises Management, Operations Management, Web Business, Digital Marketing and Comunication, Strategy, and Marketing. Research interest are on Social Science with a focus on Marketing and Management. Most frequent terms in the context of scientific, technological and artistic-cultural production are: NFC; app; customer perception; mobile payment; mobile technology; payment restaurant; smartphone; smartphone payment; technology; gender parity initiatives; social dominance orientation; status threat; job satisfaction; organizational citizenship behavior; organizational commitment; affirmative action; marketing; management; strategy.
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Identification

Personal identification

Full name
JULIA VASCONCELOS FURTADO

Citation names

  • FURTADO, JULIA
  • VASCONCELOS FURTADO, J.
  • FURTADO, J. V.

Author identifiers

Ciência ID
BD1D-3ED6-A3F2
ORCID iD
0000-0002-4335-6272
Google Scholar ID
https://scholar.google.com/citations?hl=pt-BR&user=EAPT0EYAAAAJ&view_op=list_works&gmla=AJsN-F7X4AUSArKvMZCgHiOWbPfKzT8AWvsTxxsOU30_zbFd_VZXclOng58pjq97Tq2tGVOt9H-m1zWZ7JJyvZL-wOWo1Y15QA

Email addresses

  • julia.furtado@ubi.pt (Professional)
  • julia.vask@gmail.com (Personal)

Addresses

  • Rua do Brasil 35, RC direito B, 3800-009, Aveiro, Aveiro, Portugal (Personal)

Websites

Languages

Language Speaking Reading Writing Listening Peer-review
Portuguese (Mother tongue)
English Proficiency (C2) Proficiency (C2) Proficiency (C2) Proficiency (C2) Proficiency (C2)
Spanish; Castilian Intermediate (B1) Upper intermediate (B2) Intermediate (B1) Upper intermediate (B2) Intermediate (B1)
Education
Degree Classification
2019/10/15 - 2024/01/09
Concluded
 Doctoral Programme in Marketing & Strategy (Doutoramento)
Major in Marketing e Estratégia
Universidade da Beira Interior, Portugal

Universidade de Aveiro, Portugal

Universidade do Minho, Portugal
"Essays on Attitudes Towards Gender Parity Initiative and Organizational Citizenship Behaviors" (THESIS/DISSERTATION)
2017/09/16 - 2021/02/17
Concluded
 Gestão (Mestrado)
Universidade de Aveiro, Portugal
"INFLUENCE FACTORS IN ATTITUDES TOWARDS AFFIRMATIVE ACTIONS IN HIGHER EDUCATION ORGANIZATIONS: A PORTUGUESE CASE STUDY" (THESIS/DISSERTATION)
 17
2018/09/10 - 2019/07/31
Concluded
 Ciência Política (Master)
Major in Estudos Políticos e Género
University of Saskatchewan College of Arts and Science, Canada
"The Influence of Social Dominance Orientation in Attitudes towards Gender Parity Initiatives" (THESIS/DISSERTATION)
 83.67%
2013/04/10 - 2017/04/20
Concluded
 MBA Executivo em Gestão Estratégica e Económica de Negócios (Postgraduate Certificate)
Major in Gestão
Fundação Getulio Vargas Escola de Economia de São Paulo, Brazil
"Neuromarketing aplicado ao Plano de Marketing Natural Fit com foco em Pacientes de Cirurgia Bariátrica" (THESIS/DISSERTATION)
 8.55
1998/01/01 - 2003/06/01
Concluded
 Bacharelado em Comunicação Social – Propaganda e Marketing (Bachelor)
Major in Gestão de Marcas, Produtos e Serviços
Escola Superior de Propaganda e Marketing, Brazil
"Plano de Marketing Nickelodeon Brasil" (THESIS/DISSERTATION)
 8.25
Affiliation

Science

Category
Host institution 		Employer
2021/03/05 - Current Researcher (Research) NECE - Research Center in Business Sciences @ UBI, Portugal
Universidade da Beira Interior, Portugal
2018/09/01 - 2019/07/31 Researcher (Research) University of Saskatchewan College of Arts and Science, Canada
University of Saskatchewan, Canada

Teaching in Higher Education

Category
Host institution 		Employer
2023/09/01 - Current Invited Assistant Professor (University Teacher) Universidade de Aveiro Escola Superior de Tecnologia e Gestão de Águeda, Portugal
Universidade de Aveiro Escola Superior de Tecnologia e Gestão de Águeda, Portugal

Other Careers

Category
Host institution 		Employer
2020/12/01 - 2021/06/22 Técnico de Informática Grau 1 Nível 3 (Técnico de informática) Concentrix, A Coruña, Spain

Others

Category
Host institution 		Employer
2015/07/01 - 2017/07/01 COORDENADOR DE OPERAÇÕES MAKRO Atacadista S.A, Brazil
2011/04/15 - 2015/01/31 CONSULTOR DE NEGÓCIOS SR Spoleto Culinária Italiana (Retalho de Alimentação/Restauração), Brazil
2007/04/01 - 2011/04/01 ANALISTA DE TRADE MARKETING / CONSULTOR DE NEGÓCIOS JR Spoleto Culinária Italiana (Retalho de Alimentação/Restauração), Brazil
Projects

Grant

Designation Funders
2019/10/01 - 2023/09/01 Essays on Attitudes towards Gender Parity Initiatives and Organizational Citizenship Behaviors
2021.05609.BD
PhD Student Fellow
NECE - Research Center in Business Sciences @ UBI, Portugal

Universidade da Beira Interior Faculdade de Ciências Sociais e Humanas, Portugal

Universidade de Aveiro Departamento de Economia Gestão Engenharia Industrial e Turismo, Portugal

Universidade do Minho Escola de Economia e Gestão, Portugal
Fundação para a Ciência e Tecnologia
Ongoing
Outputs

Publications

Book chapter
  1. FURTADO, JULIA. "The Discount Effect in Food and Beverage Advertising and Instagram's Likes Power: An Experimental Study". edited by Ramos, Celia M. Q.; Almeida, Claudio Ribeiro; Fernandes, Paula Odete, 400-400. IGI Global, 2020.
    10.4018/978-1-7998-1947-9.ch009
  2. FURTADO, JULIA. "Does Theory Really Fit Real Life Situations?". edited by Teixeira, Nuno Miguel; da Costa, Teresa Gomes; Lisboa, In{\^{e, 419-438. IGI Global, 2019.
    10.4018/978-1-5225-8479-7.ch016
Journal article
  1. FURTADO, JULIA. "Gender Affirmative Action and Management: A Systematic Literature Review on How Diversity and Inclusion Management Affect Gender Equity in Organizations". Behavioral Sciences (2021):
    10.3390/bs11020021
  2. FURTADO, JULIA. "The influence of technologic payment adoption in satisfaction: a study with restaurant costumers". International Journal of Business Excellence (2019):
    10.1504/IJBEX.2019.10020420
Activities

Event participation

Activity description
Type of event 		Event name
Institution / Organization
2022/11/16 - 2022/11/18 Atitudes para Iniciativas de Paridade de Género e Comportamentos de Cidadania Organizacional – Um Estudo Comparado
Workshop
 XXIV Seminario Luso-Español de Economía Empresarial - WORKSHOP DE NUEVOS INVESTIGADORES / INVESTIGADORES NOVELES – WIN
Universidad de Extremadura - Facultad de Empresa, Finanzas y Turismo, Spain
2022/07/07 - 2022/07/08 PhD Candidate, presenting the thesis project "Antecedentes de Atitudes para Iniciativa de Partidade de Género e Comportamento de Cidadania Organizacional - Uma Análise Intercultural /Antecedents of Attitudes Towards Gender Parity Initiatives and Organizational Citizenship Behaviors– A Cross-Cultural Analysis "
Workshop
 XI TALLER DE DOCTORANDOS EN ÉTICA EMPRESARIAL, RSE Y SOSTENIBILIDAD
Universidad Pontificia Comillas, Spain
2022/06/30 - 2022/07/01 Best Thesis Finalist and presented the Thesis "Influence Factors in Attitudes Towards Affirmative Actions in Higher Education Organizations: A Portuguese Case Study"
Conference
 ICIEMC 2022 - International Conference on Innovation and Entrepreneurship in Marketing and Consumer Behaviour
Universidade de Aveiro Instituto Superior de Contabilidade e Administração, Portugal
2020/09/24 - 2020/09/25 PhD Candidate presenting the paper "Fear of failure as a hurdle for Female Entrepreneurial Activity. An Afro-European comparison"
Conference
 Iberian Meeting of Research and Education for Entrepreneurship - GEM CEE 2020
GEM España, Spain